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go london, go
go london (no capitals for the capital) was launched today at a big event in Central Hall, Westminster.
It is a new health legacy programme from NHS London to improve Londoners' health through increasing participation in physical activity in the run up to the 2012 Olympics and Paralympics.
And Think Feet First is a new walking campaign from go london to help Londoners get more active. The first stage of the campaign is encouraging people to consider walking first for short journeys.
It's bang on what we've been banging on about for years now.
They've linked to us from their home page – walkit.com wedged between 3 multi-billion pound organisations: TfL, London 2012 and NHS London!
The event was fascinating – a huge array of health professionals all committed to health promotion through physical activity (rather than disease management through drugs), and trying to work out how you get that thinking, and practice, running through the whole NHS.
The day ended with Steven Norris (Tory ex Transport Minister), who made a pretty impassioned speech about how cycling and walking must reach the sorts of levels that many continental European cities take for granted, and how it would have so many benefits in terms of health, the environment, the economy and people's general quality of life.
However, how he squares this vision with (fellow TfL Board member) Boris Johnson's 'everyone's a winner' rephasing of traffic signals, remains distinctly unclear.
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